Climate Change, Poverty and Habitat
The Internet is changing life as we know it. An international marketing agency is tapping the positive side of that dynamic to launch the “Web Of Life” campaign to help reforest the planet.
Crossbow Communications is raising money for Sacred Seedlings, an international reforestation and forest conservation program.
“Our partners in Tanzania will plant 10 million trees at the foot of Mt. Kilimanjaro,” said Gary Chandler, president of Crossbow. “These trees will create jobs, preserve habitat for endangered species and help offset human contributions to climate change.”
As Chandler explained, some of the trees will be used to reforest degraded forests and deforested areas. Other species of trees will be grown to produce crops near villages and in towns and cities (coffee and cocoa, for example). Other trees will be placed near homes and buildings to protect them from the elements, reduce energy consumption, and minimize greenhouse gas emissions caused by energy demands. Sacred Seedlings also will fund several solar ovens for villagers to minimize the need to cut firewood for cooking. The company is developing similar programs around the world.
Tanzania also is one of the last strongholds for wildlife in Africa. The country known for the Serengeti National Park and other natural wonders is under siege by wildlife poachers. Last year, more than 10,000 elephants in Tanzania were slaughtered for their ivory. The strong demand for ivory in China and Thailand, for example, tempts locals in Tanzania and surrounding countries to kill elephants to feed their families. Unless economic interventions, such as job creation, succeed, the African elephant will be gone from the wild within the next decade. Rhinos and lions face the same fate.
The Mellowswan Foundation Africa-Tanzania reached out to Sacred Seedlings In July in search of solutions to save the country’s iconic wildlife. The two organizations began crafting a reforestation plan to help fight poverty, climate change and wildlife poaching.
While Crossbow will sell sponsorship packages to corporations and foundations to fund the bulk of the project work, it’s launching a novel program to generate some immediate seed money for projects that are ready to proceed. According to Chandler, his web development team will donate all revenues to the “Web Of Life” campaign to raise money for reforestation. All revenues generated in this arena will be donated to Sacred Seedlings and its project partners in Tanzania.
“Our web pros will build blogs and websites for companies, small businesses, nonprofits and individuals to raise money for global reforestation,” Chandler said. “Every penny will be donated to this reforestation program. We will devote the next 10 weeks to this campaign, so please help us spread the word. It’s a great deal and an even better cause.”
The company hopes to raise $100,000 to start construction on three nurseries in the shadows of Mt. Kilimanjaro. It will cost about $1 million to build the nurseries and plant 10 million trees over the next five years. The company has several other projects in development now to accommodate growing global support for reforestation. The company’s goal is to plant as many trees as possible as fast as possible to help mitigate carbon buildup in the atmosphere, which is contributing to climate change and extreme weather events, such as the biblical floods that recently hit Colorado’s front range counties.
The “Web Of Life” campaign will include custom web/blog development on WordPress for $750 (our recommendation is to build one for you just like our site). Hosting and email services are additional. Clients must supply all copy, photos, artwork and logos. More complex sites and e-commerce sites will be assessed and estimates provided at no cost. No reasonable offer from anywhere in the world will be refused.
Supporters will be listed and linked on the program website at http://sacredseedlings.com/tanzania-reforestation/. Supporters also can promote their involvement with the program by displaying the logo below on their site.